Re-branding and new front-end website design for this event. Process methods: research analysis, sitemap, storyboards, visual comps


  • Promote the festival by providing detailed information to the general public.
  • Support the ongoing recruitment of high-quality exhibitors for participation in the festival.
  • Enhance connections between the general public and festival exhibitors; adding value to the overall experience.
  • Ease festival operations by communication with vendors and sponsors.
  • Attract additional volunteers


A content strategy sitemap providing basic user navigation flow


Examples of how the content and images would be organized on various pages

Digital Mockup

A stylized concept for the look and feel of the site and its components.

Interior web page of implemented final design
Spring Garden Festival at Kanapaha Gardens website